THE MOST RELAXING
BUSINESS EVENT
IN THE WORLD

World Sauna Forum
9-11 June 2026 @ Jyväskylä, Finland

We are excited to announce that the next World Sauna Forum will be held in Jyväskylä, Finland, in the summer of 2026. Get your tickets now and join us in Jyväskylä this summer for another unforgettable celebration of sauna culture.

We are excited to announce that the next World Sauna Forum will be held in Jyväskylä, Finland, in the summer of 2026. Subscribe to our newsletter to stay updated, and join us in Jyväskylä next summer for another unforgettable celebration of sauna culture.

THANK YOU!

We are so grateful for everyone that came to the World Sauna Forum 2025 event in Jyväskylä, Finland.

You all made it the best one yet!

Programme

Finland has been named the Happiest Country in the World for the ninth year in a row—and sauna is deeply woven into that story.

This year’s World Sauna Forum explores the theme of Happiness through a rich and evolving program of talks, experiences, and conversations. Together, we’ll approach happiness from multiple lenses—culture, wellbeing, science, design, community, and beyond.

Curious who’s joining us? Explore our current lineup of speakers here

Please note: the organizer reserves the right to make program changes.

PRE-TOURS

June 3–8, 2026

Pre-Tours are before the World Sauna Forum happening in a various places around Finland.

TOURS

Pre-Tours are before the World Sauna Forum happening in a various places around Finland.

For more information about pre- and post-tours and additional trips, please contact Alan Jalasjaa at alan@saunafromfinland.com or message on WhatsApp +1 519 588 0113.

 

More information and bookings here

We are pleased to present a carefully curated sauna weekend experience in the Ruka-Kuusamo area, designed for groups seeking relaxation, authentic local flavors, and the tranquility of Lapland’s nature. 

All logistics and schedules are seamlessly arranged for your comfort.

Saunalampila – Lampila’s unique sauna experience on the shores of Vuorilampi lake in Jyväskylä.

Participants can purchase their sauna tickets in advance through the following link:
https://saunalampila.fi/products/sauna?variant=56001522991478

By selecting 1 x ticket (12 €) and adding the discount code SaunaForum2026 at checkout, you will receive a 20% discount.

The tour is hosted by Sauna from Finland.

For more information and bookings, send an email to Alan at alan@saunafromfinland.com or message on WhatsApp +1 519 588 0113.

For more information and bookings, send an email to Alan at alan@saunafromfinland.com or message on WhatsApp +1 519 588 0113.

For more information and bookings, send an email to Alan at alan@saunafromfinland.com or message on WhatsApp +1 519 588 0113.

SELF-GUIDED EXPERIENCES

Sauna Region Week will be celebrated again in summer 2026. The World’s Sauna Region welcomes you to experience the gentle steam of Jyväskylä Region’s diverse saunas.

Read more here

Finnish sauna culture, events and a new public sauna in Tuira, Oulu.

Read more information and get your tickets here

Day 1

Tuesday, June 9, 2026

Day 1 consists of two parts: the opening keynotes “The Sauna Knows: New Conversations on Happiness” at Paviljonki, and the opening evening at Sataman Viilu.  The opening keynote day at Paviljonki can be purchased as a standalone ticket, or you can get full access including the evening programme with a 3-day ticket.

Day 1 consists of two parts: Opening Keynotes at Paviljonki and Evening Programme at Sataman Viilu.

Paviljonki
From 9 AM to 4:30 PM
Get directions


Sataman Viilu
From 5 PM to 11 PM
Get directions

 

The Sauna Knows: New Conversations on Happiness

9 AM–4:30 PM at Paviljonki

The opening keynote day begins at Paviljonki with registration and opening programme from 9:00 AM to 10:45 AM. Keynote presentations start at 11:45 AM and the day ends at 4:30 PM.

9 AM–10:45 AM | World Sauna Forum Opening 2026

Welcome to Finland—sauna as a living cultural heritage

By Carita Harju

By Becky Pelkonen

11:15 AM–4:30 PM | Keynotes & Presentations

More information coming soon.

More information coming soon.

More information coming soon.

More information coming soon.

Enjoy a light lunch at Paviljonki or feel free to explore nearby restaurants for lunch at your own convenience.

By Varpu Rusila

More information coming soon.

More information coming soon.

A short coffee break between the keynote sessions.

More information coming soon.

More information coming soon.

Opening keynote day ends now. If you’ve purchased a 3-day ticket, the evening continues at Sataman Viilu with pop-up saunas and casual networking.

5 PM–11 PM | OPENING EVENING AT SATAMAN VIILU

The evening continues at Sataman Viilu with a relaxing evening with Pop-up saunas and dinner from 5 PM to 11 PM.

  • Pop-up saunas and casual networking
  • Please bring your own swimsuit and towel; towels can also be rented on site.
  • Dinner – sold separately

Two seatings:
6 PM–8 PM and 8 PM–10 PM

Green salad (M,G)
Roasted pumpkin seeds (M,G)

Garlic bread (M)
Pickled cucumber & red onion (M,G)
Viilu salad dressing (L,G)
Pasta salad (M)
Mozzarella & pesto (L,G)
Apple coleslaw (M,G)
Marinated tomatoes (L,G)

Shredded chicken (L,G)
BBQ-glazed pork loin (M,G)
Grilled corn & oven-roasted tomatoes (M,G)
Lime-cilantro mayonnaise (M,G)

Grilled potatoes M,G

M= dairy free
G=gluten free
L= lactose free

Dinner is sold separately – Buy now 

Day 2

Wednesday, June 10, 2026

Sataman Viilu
From 9 AM to 11 PM
Get directions

Coffee and light refreshments are available throughout the day At Sataman Viilu, a variety of food options are available throughout the day.

Please note that lunch is not included and can be purchased between 11 AM and 2 PM

This media tour is intended for media professionals only – Register here

  • Sauna & Wellness Market 
  • Sauna Experiences & Workshops
  • Matchmaking
  • Pop-up Saunas
  • Sauna facilities are available throughout the day. Please bring your own swimsuit and towel; towels can also be rented on site.
  • Throughout the day, there will also be a diverse sauna program, including sauna therapy sessions, sauna yoga, and Aufguss experiences. 

9 AM–4:30 PM | PROGRAMME AT SATAMAN VIILU

Morning: Ingredients to Happiness

The morning from 9 AM to 12 PM explores the conditions that shape wellbeing through sauna – across cultures, design, experience, and systems. From the spaces we build, to the ways we regulate and relate, to the structures that sustain it all, these sessions offer practical and cultural perspectives on how happiness is created through living sauna culture.

During the morning, Matchmaking sessions are running, the Sauna & Wellness Market is open, and the saunas are hot. Sauna healers continue to be available for personal and group experiences and “learning to make saunavihta” – 20 Euros.

More information coming soon.

More information coming soon.

More information coming soon.

More information coming soon.

More information coming soon.

Afternoon: Workshops & Experiences

An invitation to move from concept to experience. Through guided workshops and sauna sessions from 1 PM to 8 PM, participants engage with the practices, rhythms, and social dynamics that shape sauna culture.

During the morning, Matchmaking sessions are running, the Sauna & Wellness Market is open, and the saunas are hot until 11 PM. Sauna healers are available for personal and group experiences and “learning to make saunavihta” (20 Euros).
 

SAUNAS ARE HOT UNTIL 11 PM

The evening continues at Sataman Viilu with casual networking and pop-up saunas until 11 PM.

Day 3

Thursday, June 11, 2026

Sataman Viilu
From 9 AM to 1 PM
Get directions

At Sataman Viilu, a variety of food options are available throughout the day.
Please note that lunch is not included and can be purchased between 11 AM and 1 PM.

Savutuvan Apaja
From 3:30 PM to 11 PM
Get directions
Boat to Savutuvan apaja 3:30 PM from Jyväskylä Harbour
Return by bus every hour from 7 PM–11 PM


  • Sauna facilities are available throughout the day. Please bring your own swimsuit and towel; towels can also be rented on site. 

    Throughout the day, there will also be a diverse sauna program, including sauna therapy sessions, sauna yoga, and Aufguss experiences. 

    The full schedule will be announced soon.

    Harvia SIDE Trip – Apply here 

Side Event by Harvia

Start your day the Finnish way – with wellbeing, good company and great heat. We’d love to welcome you to Harvia’s Muurame factory for a relaxed and inspiring morning built around wellness and the sauna experience. The program includes light and healthy refreshments, a short sauna market overview by Harvia’s CEO Matias, a wellness lecture by Dr. Emilia – a Finnish medical doctor and pioneer in hormonal health and well-being – and guided sauna sessions in our backyard oasis, where you can explore different sauna types and enjoy Finnish wellbeing at its best.

We warmly invite all WSF participants interested in Harvia to join us!

Apply here

9 AM–1 PM | TALKS & WORKSHOPS AT SATAMAN VIILU

Morning: Global Culture Sharing

Sharing sauna traditions, perspectives, and practices from around the world.

During the morning, Matchmaking sessions are running, the Sauna & Wellness Market is open, and the saunas are hot. Sauna healers continue to be available for personal and group experiences and “learning to make saunavihta” – 20 Euros.

3:30 PM–11 PM | EVENING AT SAVUTUVAN APAJA

A summer evening in a stunning natural setting, featuring dinner with fresh Finnish flavors, will be held at Savutuvan Apaja.

Tickets are sold separately – Get your ticket here.

  • Boat to Savutuvan apaja 3:30 PM from Jyväskylä Harbour by Päijänne-Risteilyt Hilden Oy
  • Arrival at Savutuvan Apaja at 4:15 PM
  • Saunas and Sauna Experiences throughout the evening
    • 7 PM–8 PM | Immersive Sauna x Art Experience with Experience Aika
  • Dinner Buffet
  • Return by bus every hour from 7 PM–11 PM

Dinner buffet available from 5:30 PM to 8:00 PM
Dessert buffet available from 6:00 PM to 8:00 PM

A refreshing summer mocktail served upon arrival at Savutuvan Apaja

Grazing Table
A beautifully curated starter table filled with fresh, seasonal flavours

Crostini (V)
Small savory tarts (L)
Sheet bread (L)
Torppari bread (V)
Garlic bread (L)
Cheese sticks (L)
Fresh fruits, and seasonal vegetables (V)
Selection of spreads and creams for delightful combinations (L)

Salad Buffet
Fresh summer salads (L, G)
Pesto tomatoes (L, G)
Cucumbers with mustard seeds (V, G)
Marinated fresh peppers (V, G)
Roasted, pickled, and marinated vegetables and roots (V, G)
Apaja croutons, seeds, and roasted onions (L)
Seasonal salad dressings (V, G)

Main Course
Roasted salmon (L)
Summer potatoes (L)
Sour cream and chive sauce (L)
Summer vegetable pan (V, G)

Dessert
Small seasonal sweet (L)
Coffee & tea

For pre-notified vegetarian guests (main course separately)
Broad bean and root vegetable croquettes (L,G)

Water and Apaja’s house juice will be served with the meal.
Additional wines and beverages are available for purchase at the bar.

V= Vegan
G = Gluten Free
L= Lactose Free

POST-TOURS

June 12–13, 2026

Join guided sauna trips only for World Sauna Forum participants.

JUNE 12

Serlachius Art Sauna – the world’s only art sauna combining architecture, nature, and unique sauna experiences.

Advance ticket purchase is required – Get your ticket here.

Private Serlachius Art Sauna Experience includes

  • Two-hour sauna bathing including a warm hot tub, a swim in lake Melasjärvi, a towel, a sauna bench cover, and shower products
  • A three-course seasonal menu at Serlachius Art Sauna (vegetarian/vegan option available when informed in advance)

Please note that towels, sauna bench covers, and shower products are provided for you—just remember to bring your own swimsuit. Bathrobes are available for rent at the Art Sauna. Refreshments are for sale on site (card payments only). Fresh water is served for free.

After the sauna bathing, you will be pampered with a delicious three-course menu served in the cozy panoramic dining room of the Art Sauna. The menu is prepared from seasonal, local ingredients by our award-winning top chef Henry Tikkanen and his talented team.

Timetable

9:00 AM
Bus transfer from Jyväskylä
Route: Jyväskylä Travel Centre, platform for charter busses – Hotel Alba – Serlachius

10:30 AM
Arriving to Serlachius

10:30 AM – 1 PM
Private Serlachius Art Sauna experience, includes a short introduction to the design and architecture of the Art Sauna in English

1 PM – 2:30 PM
A delicious three course lakeland menu with a glass of wine or a soft drink with your meal as well as a cup of coffee/tea. Please inform possible allergies or special diets in the “Add a Note for Merchant” section at the end of the reservation.

2:30 PM – 4 PM
Bus transfer back to Jyväskylä
Route: Serlachius – Hotel Alba – Jyväskylä Travel Centre, platform for charter busses

Price:
165 €/person

What’s included?
Return bus ticket Jyväskylä–Serlachius, Mänttä–Jyväskylä, a private Serlachius Art Sauna experience, 3-course menu with a glass of wine/soft drink, coffee/tea

The tour is hosted by Sauna from Finland.

Get your ticket here.

The world’s largest smoke sauna. Please note that advance registration is required, and payment will be made on site.

Timetable

10 AM
Bus Jyväskylä Hotel Alba via Travel Centre – Tupaswilla (30 minutes)

2 PM
Bus Tupaswilla – Jyväskylä Travel Centre and Hotel Alba (30 minutes)

The tour is hosted by Sauna from Finland.

Cost is 100€ / person

What’s included:

  • Guided bus transport (registration needed)
  • Guided sauna session + guided natural peat treatment in the World`s largest smoke sauna + swimming in a peatland pond with cold springs.
  • Guided walking tour on Tupaswilla courtyard. See old times Finnish handicraft: smith forging, straw mobile making, pine tar produce, shingle roof building, natural wool dyeing. Learn to make your own sauna whisk.
  • Buffet lunch: salmon soup/ vegetable soup, Greek salad, bread, mineral water. Coffee/ tea & blueberry pie with vanilla dressing.


Notice

  • Bring swimsuit with you (there are towels in the sauna ready for you).
  • Please hydrate well before the peat treatment. Fresh spring water is served in the sauna. It is essential to drink before and during the peat treatment.

SIGN UP by e-mail: myynti@tupaswilla.fi

Please ask, if there is anything you need to know more about. Discover the Finnish happiness in the smoke sauna!

Come Experience Finnish Smoke Saunas from different regions and historical periods.

Time: 3:00 PM – 7:00 PM
Café: Open throughout the event
Entrance: €20/person
Guided Tour: €10/person at 3:00 PM (including häkälöyly) and 5:00 PM

More information can be found here.

Enjoy steaming in the sauna province week in the igloo sauna and relax in the outdoor hot tub among adults at the Revontuli’s Pampering Sauna.

Welcome to relax in the Pampering Saunas!

In Revontuli’s Pampering Sauna Evening, you will relax among adults, enjoying the warmth of the igloo sauna and the laguna saunas, as well as the outdoor jacuzzi. In addition, you can take a dip in the lovely fresh Iso-Virmas lake from the sandy beach.

Sauna tickets:
– 25 € /adult

More information can be found here.

JUNE 13

Discover the essence of Finnish well-being through a multisensory, culturally immersive sauna experience. This workshop is designed for those seeking an authentic connection to nature and the simplicity of traditional sauna culture.

Book now!

Spend the day exploring the roots of the Finnish sauna tradition. Through guided sessions, herbal elements, and traditional sound practices, you will deepen your understanding of what sauna can truly offer.

Learning about smoke sauna culture and experiencing the löyly of an authentic smoke sauna will connect you with the original spirit of the Finnish sauna tradition.

Included:

• Lunch
• Introduction to guiding a sauna ritual
• Overview of Finnish sauna cultural heritage
• ABC of safe sauna practices
• Experience of a traditional Saunotus ritual
• Access to the Sipoonjoki Heritage smoke sauna and pools at the end of the workshop
• Transport from Kerava train station

Get tickets here

Finnish Sauna Design & Construction Workshop in Helsinki, June 13th

Saunologia organizes a half-day workshop on Finnish sauna design and construction in association with World Sauna Forum 2026. This workshop is held in Helsinki, unlike the main event.

Book now!

Workshop description: Finnish Sauna Essentials training

Learn the principles of Finnish sauna design and construction.

Identify the essential components of sauna technology and their functional roles. Learn to plan safe, functional, and enjoyable sauna environments for clients. Learn to communicate with customers and contractors using correct terminology and professional standards.

The workshop instructor, PhD, sauna designer and top-selling sauna author, Lassi Liikkanen (he/him) will run the approximately three-hour design workshop which is followed by an optional sauna experience.

Pricing
250€ per person (incl. 25.5 VAT). Must be purchased online in advance.

More information and registration here

Experience Finnish nature and traditions together with locals. During the day you will enjoy a traditional smoke sauna, the peace of the forest, local food, and small experiences that tell the story of the Finnish way of life.

Book now!

Upon arrival, the host couple will warmly welcome you and introduce the Kinkamo area and the history of the smoke sauna. You will receive a short introduction to Finnish sauna culture and the program of the day. Our company holds a Green Key certificate, which we consider in all our services and operations.

Heating the Smoke Sauna with the Host

If you wish, you can participate in the traditional process of heating the smoke sauna together with the host. You will learn how a smoke sauna is prepared and heated slowly for several hours. The smoke sauna is a Finnish sauna tradition that dates back thousands of years and was the dominant type of sauna until the late 1800s. You will also hear stories about how it was used in the past and how this tradition has continued to the present day.

Visit to the Reindeer and Walk along the Elf Trail to the Kota

A short excursion to the nearby area to meet the reindeer. You will hear about their life, care, and their role in Finnish culture.

Afterwards, enjoy a peaceful walk along the Elf Trail through the forest. Along the path you will see different elf figures – but beneath the ground lies their own hidden world that we humans cannot see. The trail leads to a traditional kota (Lapland-style hut), where you can rest and enjoy the quiet of nature.

Bathing in the Smoke Sauna

The gentle heat of the smoke sauna embraces bathers in the softly darkened sauna room. Between sauna sessions you can refresh yourself in the clear waters of Lake Poskijärvi, and in winter – depending on weather conditions – you may try ice swimming.

During the sauna experience, stories will be shared about building the smoke sauna and the stages of its construction, including the famous “bear claw” marks in the log walls. The soft steam is created by pouring pure water onto one spot of the stove, allowing the sauna heater to breathe out smooth and gentle heat.

Campfire Meal at the Kota

At the kota we will prepare traditional delicacies together over an open fire with the hostess and helpers. The menu includes flame-grilled salmon, wild salad made from local herbs, potatoes, and nettle bread rolls, with ingredients gathered from the surrounding yard.

For dessert we bake stick buns over the fire, and coffee prepared in a soot-blackened pot served in a traditional kuksa wooden cup completes the meal.

Highlights

  • Live Like a Local – an authentic local experience
  • Green Key certified company
  • Traditional smoke sauna by the lake
  • Opportunity to help heat the smoke sauna with the host
  • Finnish sauna culture the Kinkamo way
  • Swimming in Lake Poskijärvi and ice swimming in winter (weather permitting)
  • Visit to the reindeer and walk along the Elf Trail to the kota
  • Flame-grilled salmon and local campfire delicacies

 

Suitability
The Live Like a Local – Sauna Day is designed for small groups of 10–18 people.The event takes place in the Kinkamo cottage area, where the terrain includes forest paths and varying elevations. The reindeer visit and Elf Trail walk are located nearby and are approximately 1 km long.

Please wear clothing suitable for forest terrain.

Languages
Finnish and English

Accessibility / Location
The event takes place at Kinkamon Pirtti, Kinkamontie 80, 42700 Keuruu, Finland.

Timetable

8.00 AM
Bus Jyväskylä Hotel Alba via Travel Centre – Kinkamon Pirtti (60 min)

15 PM
Bus Kinkamon Pirtti – Jyväskylä Travel Centre and Hotel Alba (60 min)


Price

203 € / person Minimum group size: 10 persons Maximum group size: 18 persons


Included

  • Participation in heating the smoke sauna and learning about its history
  • Bathing in the smoke sauna
  • Towels, seat covers, sauna hats, and washing products
  • Please bring your own swimsuit
  • Visit to the reindeer and nature experience at the kota
  • Campfire meal at the kota (guests may participate in cooking)
  • Transportation by bus from Jyväskylä


Booking

Available for booking through our website at least 3 days in advance.The event will take place if there are at least 10 participants.

Cancellation Policy
The Live Like a Local – Sauna Day must be cancelled at least 7 days before the event.

Kinkamon Pirtti: Mervi and Hannu Lahtinen, Kinkamontie 80, 42700 Keuruu, Finland

Website: www.kinkamonpirtti.fi
Phone: +358 40 595 8260

 

Finnish Sauna Day is celebrated annually on the second Saturday in June, dedicated to celebrating Finland’s 3+ million saunas, sauna culture, and the tradition of ‘löyly’ (steam).

Time: 4:00 PM – 8:00 PM
Café: Open throughout the evening

Entrance: €20/person
Guided Tour: €10/person at 4:00 PM

All 19 saunas will be heated to honor Finland’s sauna heritage.

More information can be found here.

SaunaBus – Shuttle service between Jyväskylä and Sauna Village
The SaunaBus transports from Jyväskylä and Jämsä to the Jämsä Sauna Village – on Finnish sauna culture day, June 13, 2026. 

More information about shuttle bus service can be found here.

In Saunakylä, you can enjoy the warmth of 19 smoke saunas on the shore of Lake Päijänne. Between the saunas, you can take a dip in the water and enjoy the services of the café. About 2-3 hours have been reserved for the visit, depending on your starting point (Jyväskylä / Jämsä).

On the day of transportation, in addition to the traditional open sauna event, guidance is organized in the area, and there are also free traditional sauna hosts demonstrating their skills. The transportation prices do not include the services of the area, but they are purchased separately on site.

Be sure to explore and follow other excursions and activities happening in the area during Sauna Region Week.

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Paviljonki Jyväskylä congress centre & Solo Sokos Hotel Paviljonki

Paviljonki Jyväskylä Congress Centre
& Solo Sokos Hotel Paviljonki

Walking distance from Paviljonki to Sataman Viilu 10 min.

Paviljonki Congress Centre (Messukeskus)
Main seminar location
Programme

Solo Sokos Hotel Paviljonki
Lunch location
Hotel website

Sataman Viilu

Sataman Viilu

Wednesday, June 4th,
and Thursday, June 5th

Speakers, Sauna & Wellness Market, Workshops and Saunaparty

Programme

Sataman Viilu website

Aalto-Sali (Red Stage)

Aalto-Sali

Wednesday, June 4th

Registration and speakers

Programme

Get directions

Crazy Town

Crazy Town

Wednesday, June 4th

Speakers and Matchmaking

Programme

Crazy Town website

Savutuvan Apaja

Sauna Evening at Savutuvan Apaja

Friday June 6th

Programme and tickets

  • Distance from the Harbor of Jyväskylä to Savutuvan Apaja by ship 45 min
  • Distance from Sataman Viilu to Savutuvan Apaja by car 15 min

Savutuvan Apaja website

Original Sokos Hotel Alexandra

Original Sokos Hotel Alexandra

  • Walking distance from Alexandra to Paviljonki Congress Centre 10 min
  • Walking distance to Sataman Viilu 15 min

Visit website

Hotel Alba

Hotel Alba

  • Walking distance from Hotel Alba via walking path to Sataman Viilu 25 min
  • Walking distance from Hotel Alba via walking path to Paviljonki 25 min

Visit website

Alvar Aalto Museum

Alvar Aalto Museum

University of Jyväskylä

University of Jyväskylä

Toivola Old Courtyard

Toivola Old Courtyard

Harju ridge & Vesilinna observation tower

Harju ridge & Vesilinna observation tower

Jyväskylä Art Museum

Jyväskylä Art Museum

Shopping street

Shopping street

Jyväskylä’s Lutakko Harbour

Jyväskylä’s Lutakko Harbour

Jyväskylä Railway station

Jyväskylä Railway station

Be ready for refreshing ideas

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Why Participate?​

Participating in World Sauna Forum feels like spending time with your friends while talking about sauna ideas and business. The event is casual, relaxed, and spiced up with high-quality sauna bathing. The participants receive new ideas and meet business partners to help to develop their businesses, and at the same time have fun and enjoy the benefits of the Finnish sauna.

World Sauna Forum helps the authentic Finnish sauna experience spread around the world. It brings together people who share their interest towards the authentic, high-quality sauna experience to generate new ideas, business co-operations, and most importantly, to give the Finnish sauna the recognition it deserves.

Over 1000 industry professionals attended

More than 3,000 sauna visits during one event

Participants from 
36+ countries

Gentle heat. Soft steam. Scents of nature. Quietness. Time to just be.​

World Sauna Forum creates great opportunities to make new connections, and of course, experience the authentic Finnish sauna! Are you ready to expand your thinking and experience new things? We certainly are!

WHO IS ATTENDING?

WSF is aimed at anyone who works in the field of sauna and wellness, from service providers to manufacturers of accessories and equipment. We welcome Sauna and wellbeing professionals from around the world. World Sauna Forum brings together companies, buyers, and professionals to discuss about Finnish sauna and its multiple business opportunities and potential co-operations.

World Sauna Forum 2022 was organized in co-operation:

Main partners

The locations of our 18 individual hotels range from the urban cityscapes of Finland, the hearts of urban fells, the hottest ski resorts, and the edges of great wildernesses to the rugged landscapes of northernmost Lapland.

Harvia Group is one of the leading sauna & spa companies operating globally with 5 main brands: Harvia, EOS, sentiotec, Almost Heavens Saunas and Kirami. Our passion is to inspire people across the globe to experience the healing heat of sauna and spa.

Partners

Juup is a Finnish sauna company that focuses on sustainable development and environmentally low-impact production and design. All products produced by Juup are hand made in Finland.

Cariitti is a family-owned company that brings light and comfort to all spaces. Every year, over 10 000 saunas are illuminated with Cariitti products in more than 40 countries.

We weave a good life, respecting the environment. We weave Nordic design from natural materials, inspired by our pure nature

​​Luin Living designs timeless bathing textiles and home decor treasures for everyday indulgence. This sustainable Finnish brand is founded by two friends, and their showroom is located in the heart of Tampere.

Visit Tampere is an expert organization for tourism, events and congresses in Finland’s most popular tourist city Tampere, the Sauna Capital of the World.

Germany’s Nr. 1 Magazine for Swimmingpools, whirlpools, Sauna and Spa. Written for the consumer, but also read by wellness dealers, architects and Spa planers.

Germany’s only Magazine that concentrates fully on outdoor and indoor Saunas, Steam Baths, Infra-Red Cabins and Spa. Written for the consumer, but also read by wellness dealers, architects and Spa planers

In the Jyväskylä Region you’ll encounter the enthralling natural scenery of Lake Päijänne, four outstanding national parks, lively urban culture and thousands of events ranging from pop-up happenings to competitions at world championship level.

Our specialisation in travel architecture makes us professionals in hospitality, from which we also draw inspiration to the design of apartments and public spaces. We ideate and design bold architecture which has a positive effect on people, nature and business.

With its combination of trade fair, congress and accompanying programme, interbad is the number one meeting point for the industry. From 25 to 28 Oct 2022 exhibitors will present their product innovations, designs and technologies for pool, wellness, sauna and spa to the international trade audience and convince with their solutions.

COME WHENEVER IT BEST SUITS YOU! Ruka-Kuusamo has lots to offer all year round. The most popular travelling time is the winter season from October to May, but Kuusamo’s spectacular nature offers stunning scenery also during the snowless season. Enjoying your holiday outside the high season is also a sustainable choice that promotes tourism all year round!

EuroSpaPoolNews, specialized publisher with extensive knowledge of the Pool, Spa and Wellness market in France and internationally. We analyse the needs of our customers, advise and recommand them during every step of the promotional campaign. Our media is defined as multi-media, multi-target and multilingual.

HNRI is reliable, high-quality and youthful production company. We produce cinematic corporate videos as well as a comprehensive range of still photography - from concept to release, together with our clients.

video production company from Lahti, Finland. Inspiroiva offers wide variety of services within the media business ranging from video productions to virtual events, fulfilled with services such as photography and graphic design. Inspiroiva focuses on providing smooth service and high-quality end products.

Elo stands for wellbeing, happiness and small breaks to your daily routines. Our products are known for their high quality ingredients and carefully selected flavour combinations. Growing global trends and the needs of our customers make the core for our product development. Currently we invest especially in healthy and sustainable products.

SPA&Wellness industry leader with more than 25 years experience in Finland. Sales and service centres with the most extensive customer support.

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An urban oasis occupying a stretch of beautiful Helsinki waterfront which offers unique sauna and restaurant experience and is listed by Time Magazine as World’s 100 Greatest Places to visit.

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News

2026-04-15

Share that you’re attending – join the World Sauna Forum community!

2026-04-14

World Sauna Forum Opens to a Wider Audience – Opening Day Tickets Now Available

2026-04-14

aquanale – a proud sponsor of the World Sauna Forum 2026!

2026-04-10

Leisurecraft: A Proud Sponsor of the World Sauna Forum 2026!

2026-04-08

New Study Shows Sauna Activates the Immune System – Researcher Jari Laukkanen to Speak at World Sauna Forum

2026-04-07

One Heat, Many Nations: The World Sauna Forum Welcomes the World!

World Sauna Forum 2026

9-11 June 2026, 2026 @ Jyväskylä, Finland

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